In the ever-evolving landscape of agriculture, staying up-to-date of the latest marketing strategies is crucial for farmers aiming to thrive in the modern marketplace. The Winter 2024 Webinar Series on […]
Learn more about Shared Legacy Farm’s successful use of social media and email marketing to retain a large percentage of their CSA members, to the point of having a waitlist! […]
Learn more about Five Marys Farm successful use of social media and how she sells 100% of their products to 30K customers using direct-to-consumer marketing strategies. Mary provides information on […]
CAFF participates in the CSA Innovation Network who recently updated a report that breaks down how popular eCommerce platforms perform in comparison to one another, based on findings from national […]
This Farm to Market Handbook is designed to help the family farm access markets. It provides information, selling tips and internet links to top informational sites for the five major […]
Kendall Ballantine has created some awesome short, easy to understand blogs on marketing best practices for small farms. We highly recommend her blog https://www.onlinemarketingforfarmers.com/blog for topics such as search engine optimization […]
Here is a list of considerations and questions to ask before investing in new tools for your business. Â Cost Will the costs outweigh the gains/returns? Most sales platforms charge start-up […]
https://youtu.be/2vDMd0t7ny8Learn the basics of using Mailchimp for email marketing for your small farm business. Brought to you by the Small Farm Tech Hub at Community Alliance with Family Farmers (CAFF). […]
https://www.youtube.com/watch?v=rlTSlZB4AeA&t=1sLearn more about how both the free and paid version of Canva can support your small farm marketing needs! This tutorial is brought to you by the Small Farm Tech […]
Email marketing is perhaps the single most important tool that farmers and local food businesses have for connecting with customers and growing sales. This resource summarizes the pros and cons […]
A Post-Harvest Resource for California Specialty Crop Growers. Information, selling tips and internet links to the best informational sites for the eight major marketing channels. This notebook is designed to […]